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News & Events

Sumitomo Rubber Industries, Ltd. and its Affiliates supports the motorsports industry with its sponsorship of and participation in events that comply with state, regional and local laws and regulations.


2018


01
Feb

Team FALKEN Prepares Defense of Formula Drift Title By Partnering With Team GReddy Racing

Veteran Driver Ken Gushi Will Return to Team Falken Ranks

RANCHO CUCAMONGA, CA – After a spectacular season in the 2017 Black Magic Formula Drift Championship, which saw Team Falken dominate the series, highlighted by team driver James Deane’s four wins and driver’s championship, plus an...

31
Jan

FALKEN Proud to Support Pilot Yoshihide Muroya as He Competes in the Red Bull Air Race World Championship 2018

Sumitomo Rubber Industries, Ltd. (CEO: Ikuji Ikeda) is pleased to announce that they will continue sponsoring Mr. Yoshihide Muroya and Team FALKEN as they compete in the ultimate high-speed motorsport: the "Red Bull Air Race World Championship 2018." This is the fourth consecutive year...

17
Jan

FALKEN TIRES TO BECOME SPONSOR OF NHL'S DETROIT RED WINGS

RANCHO CUCAMONGA, CA – Falken Tires, a leader in high performance tire technology for cars, trucks, SUVs and crossovers, is headed to the National Hockey League. The tire brand recently signed a two-year sponsorship with the Detroit Red Wings that will include signage throughout Little Caesars...

08
Jan

FALKEN TIRES PROUD TO BE ORIGINAL EQUIPMENT SUPPLIER TO BRAND NEW SUBARU ASCENT LAUNCHED AT LA AUTO SHOW

FALKEN TIRES PROUD TO BE ORIGINAL EQUIPMENT SUPPLIER TO BRAND NEW SUBARU ASCENT LAUNCHED AT LA AUTO SHOW

Falken Tires has been chosen by Subaru to provide its Falken ZIEX ZE001 All-Season tires as original equipment to the all-new 2019 Subaru Ascent three-row SUV, launched at the Los...

05
Jan

FALKEN TIRES ANNOUNCES UNIQUE ‘FALKENSPOTTING PHOTO CONTEST’

RANCHO CUCAMONGA, CA – Seeking to engage and further connect to its growing and loyal customer base, Falken Tires, a leader in high performance tire technology for cars, trucks and crossovers, has launched the Falkenspotting Photo Contest, giving enthusiasts an opportunity to show off their...

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